Thursday, 2 June 2016

5 Web Design Tips For Internet Marketers – How to Sell More with Less Traffic

http://intuisyz.com/blog/2016/05/28/web-design-tips-for-internet-marketers-how-to-sell-more-with-less-traffic/

Make Visitors Stay longer in the website

Prospects walk into sales offices every day. The more number of potential customers, higher the chances of selling. The limitations of space limit the number of prospects you can entertain every day, in a virtual office such as a website. The possibilities are virtually unlimited. Businesses who do online marketing attract thousands of visitors into their websites and convert many of them into customers.At the end of the day, the money you spend to do each sale will affect your bottomline. The internet makes it possible to decrease your marketing expenses while increasing the sales. Isn’t that wonderful?


2.Engaging the Prospects Online

Just like a smart sales person engages the prospect in any shop personally, your website needs to engage surfers browsing through your website. The time they spend in your website is an indicator of how well the website is engaging with the prospects. 


Bounce Rate

Bounce rate is the measure of the number of people who leave your website before the first page gets loaded. It is the percentage of visitors who enter the site and then leave without continuing to view other pages within the same site. Bounce rates helps in finding out the effectiveness or performance of an entry page on generating interest to visitors in adhering to the site. Lesser bounce rate denotes better website, which can make visitors to cling on to the site. Factors affecting bounce rate are :








3.How well does your website listen to the visitors ?

Empathise 

We humans like to talk to people who are worthy of our attention. If a person talks about himself always, we are put off. Does he like to listen to you ?
Websites are never as good as humans in empathizing with customer’s requirement. Your website needs to learn from your sales people to do that. The more the website knows about the customer, better engaging it becomes.
Customers are looking for something that meets their requirements and at the same time within their own spending capacity. Make it easy for him to make that decision with least effort.
Answer the frequently asked questions without even being asked. Simplify the product offering using images videos and only limited text. Make it entertaining. Connect emotionally with the customer, help him to solve the problem the customer is trying to solve with your help.
If properly implemented, your website can sell better than your best sales person. Even your best sales person gets tired at the end of the day. The website doesn’t !

How intuitive is your user experience ?

The user experience of a site plays a vital role in sales. Make sure key elements of the website are catchy. Spend attention to positioning of images, buttons and text to make sure that they convey their purpose clearly.

Be Context Sensitive

When a user is visiting a particular page, try to give glimpses of the information he is likely to think of in the same page. Do not bury that information deep within menus.
Proper use of anchor texts, improves readability. The anchor texts are the clickable text in hyperlink which enables.... read more.... http://intuisyz.com/blog/2016/05/28/web-design-tips-for-internet-marketers-how-to-sell-more-with-less-traffic/

2 comments:

  1. Who would have thought that through internet our lives will be more at ease? You don’t need to go to malls, consume your gas, suffer from traffic and stand for hours deciding what you really want to buy. Businesses nowadays are converting into online marketing and truly a lot of buyers whom become satisfied with the services or products offered became loyal customers. It will become more convenient to the customer because it will have less expense. It is very important that a customer should always have the good impression when they visit the website. The times when the customer spent viewing website, the indicator is how to work it well and how to engage with the prospects. A user visits a website for a certain reason and it is a privilege, so it is necessary that it should take the needs of the customer. Good images also need and helpful to the customers because it will lessen the customer’s effort. Make it feel that it should be connected to the customer, it will be a very good start to keep the good connection.

    Ernesto Janson @ HP Outsourcing Philippines Inc.

    ReplyDelete